Gordy’s is proad to announce that we are now an official MasterCraft Boat dealer for southeastern WI
WSJ article Dec 27th, 2012
By JIM CARLTON
SAN FRANCISCO—Don Lorenz decided to hold off on splurging on a new boat until he was convinced the economy had stabilized.
The right moment came this summer, when the 63-year-old chief investment officer for a real-estate firm paid $75,000 for a 20-foot water-skiing boat for his family’s lake trips in Northern California.
“I wouldn’t have bought one earlier because the recession and uncertainty were severe,” said Mr. Lorenz, a resident of Menlo Park, Calif., who last bought a boat eight years ago and plans to keep using it, in addition to the new one. “I was trying to maintain my liquidity.”
Gordy’s wins Top Service Department in North America by Boating Industry.
Gordy’s receives some local press from the Lake Geneva Regional News on our 2011 Boating Industry 3rd Best Dealer in North America ranking. Very honored.
Congratulations To Gordy’s For All Your Corporate Success And Community Support As an attorney, I like to think that my clients learn from me, and benefit from my advice. Many times, however, I find myself learning from my clients. And in the case of Gordy’s Lake Front Marine, Inc. of Fontana, Wisconsin, I would have no hesitation in signing a sworn affidavit affirming that Gordy’s serves as a model to me of not only how to run a business, but how to be a good corporate citizen.
On August 8th, 2010 several Masters swimmers participated in the 2nd Annual Swim For Freedom in Lake Geneva, Wisconsin to raise money for the Special Operations Warrior Foundation. The swim was an eight mile single lap of the lake; swimmers had the option of doing shorter distances if they wished which allowed people “of any skill level to participate,” explained Steve Whowell, 33, the race’s founder who swims for Wisconsin Masters.
Joe Hoffmaster would have had a hard time cashing the $6,000 check his friend and fellow boat dealer David Briggs faxed him in 1998, but the promise Briggs made – spend the $6,000 it costs to join my 20 Group and, if you don’t make that money back in the first year, I’ll send you the real thing – and the belief that gesture signified, were much more valuable anyway.
Tom Whowell tell this story from his days as president of the Village Board of his hometown of Fontana, WI. “The day after I got elected I went into the village administrator’s office. He had a sign on his desk that said, ‘What part of “no” don’t you understand?’” You might say it rubbed the new president the wrong way. “I grabbed it off his desk and I ripped it into pieces and threw it into the wastebasket,” the former Wabash English major re-calls. “I said, ‘From now on, here’s how it’s going to be: I don’t care how cockamamie or ridiculous an idea you may think someone has, when they come in here, you’re going to say, ‘Well, that’s a novel approach,’ or ‘That’s an interesting idea—I’ve never heard that one before.’ We’re going to start being nice to people, we’re going to start answering the phones and doing things service organizations do.’”
MINNEAPOLIS – As current boaters and prospects gain confidence in exploring purchase decisions, it is increasingly vital that they are directed to trustworthy and professional dealers for boat sales and service. Thanks to Boating Industry magazine’s sixth-annual Top 100 Dealers program, consumers now have access to those best of the best dealers at their fingertips.
We just got back from the 2011 Chicago Boat Show and there has been a lot of discussion over the past few years on the importance and relevancy of this show and shows like it. Many dealers have scaled back their booth space (as we did) and some have pulled out all together opting for their own “in house” show at their dealership. With the growing cost of having a booth at the show and the increase in people using the internet to get the info they need about products they are interested in the question arrises “is it worth it?” I’m here to say, that for now, it is worth it.?